The album “Pituyim” (Temptations) marked Ofra’s significant transition from “Phonokol” to the larger “Hed Arzi” record label and became one of the most successful milestones in her career. With massive hits like Gavriel, Mikhtav Ahava, and Kol Yom Matchila Shana, Ofra solidified her position as Israel’s undisputed pop star, winning the “Singer of the Year” title for the third consecutive time. Following the success of the album, which achieved Gold status, Ofra embarked on her first-ever solo concert tour of the same name.
“In her new record, ‘Pituyim’ (Temptations), the ‘neighborhood girl’ once again reveals herself as a singer with an excellent voice, great diction, and the ability to transition seamlessly from minor ballads to rhythmic songs” (Yossi Harsonski, “Maariv”, May 24, 1982).
